More Swiss are taking it on credit: research shows that Switzerland is an untapped reserve of potential borrowers, with consumer debt at record low levels. However, that may be changing; Swiss News explores why.

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BUSINESS

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More Swiss are taking it on credit: research shows that Switzerland is an untapped reserve of potential borrowers, with consumer debt at record low levels. However, that may be changing; Swiss News explores why.

Money makes the world go round but there are lots of financial institutions and other corporate interests that would love to lure the Swiss into spending money they don't have.

Last year, Switzerland's No. 1 and No. 2 supermarket chains, Migros and Coop, joined the fray and issued their own credit cards. Not only did they enter the market for consumer credit, but they also upped the ante by offe...

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