Tuning in to World Radio Switzerland: Switzerland's only English-language radio station morphed from World Radio Geneva, a regional, commercial station, to World Radio Switzerland, a national, public service station, in 2007. We asked WRS director and managing editor Philippe Mottaz to play back some of the new station's first year highlights, plus provide a preview of what's to come.

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Tuning in to World Radio Switzerland: Switzerland's only English-language radio station morphed from World Radio Geneva, a regional, commercial station, to World Radio Switzerland, a national, public service station, in 2007. We asked WRS director and managing editor Philippe Mottaz to play back some of the new station's first year highlights, plus provide a preview of what's to come.

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World Radio Switzerland (WRS) now has an average of 140,000 listeners.

"The figure ... paradoxically does not include the Anglophones [English speakers] that are not part of the audience panel. I reckon if we include them, we're closer to 180,000 around the country. We have grown the on-air and online audience by about 15 per cent around Lake Geneva and with added cable and satellite listeners in the Swiss-German part of the country," says Mottaz.

Much of the credit goes to Mottaz, ...

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