Swiss banking spokesman: Swiss News meets James Nason, head of international communications for the Swiss Banking Association, the trade associations for banks.

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Swiss banking spokesman: Swiss News meets James Nason, head of international communications for the Swiss Banking Association, the trade associations for banks.

All 340 of the banks that operate in Switzerland belong to the Swiss Banking Association. The association serves three major roles in the banking industry:

* It represents the interests of member banks vis-a-vis the authorities in Switzerland and abroad;

* It promotes Switzerland's image as a leading financial centre in Switzerland and around the world,

* And it serves as a self-regulatory body for member banks and issues self-regulator directives and guidelines.

If the Swiss federal banking commission accepts these directives and guidelines they become part of the body of law t...

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