Marketing Services: How Tpos Can Help
International Trade Forum › Num. 4/2005, Octobre 2005
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Résumé
Australia has some 40 times more firms exporting business and professional services than it did 30 years ago. In 2004 Austrade assisted some 5,000 companies to make export sales. Of these, 369 were from the business and professional service sectors. Business services can be traded across borders, as with the sale of franchises or the delivery of software across borders. And some architects can organize their work so that much of it is delivered over the Internet and they can stay at home and still work with their clients via the Internet. Word-of-mouth marketing internationally: the first principle is just to be very good at what you are doing. The second is to get exposure -- via international conferences, publications, formal and informal networking, etc. Perhaps the greatest help that the trade promotion organization, have been able to deliver to these sectors is with the introduction of relevant potential business partners.
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Extrait
Marketing Services: How Tpos Can Help
Our experience is that it is not easy to export business and professional services. This doesn't mean that it can't be done. In fact, Australia has some 40 times more firms exporting business and professional services than it did 30 years ago. In 2004 Austrade assisted some 5,000 companies to make export sales. Of these, 369 were from the business and professional service s...
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