Lighting Ladakh: Using Tourism to Overcome Crisis

International Trade ForumNum. 1, Janvier 2009

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Farmers livelihood was threatened further by the growing amount of livestock being eaten by snow leopards; predators were reportedly taking 12.4% of livestock, resulting in an annual loss of US$23,250. Retributive killing of snow leopards was rife. A need to curtail this killing sparked the inception of the Snow Leopard Conservancy India Trust, which led a series of brainstorming sessions with villagers, resulting in the idea that tourism could be a viable option to help supplement livelihoods. Building on local strengths villagers decided that a homestay program would be the best way to utilize their resources to earn an additional income. Programs like this not only improve rural livelihoods through access to the previously inaccessible tourism market, but also provide tourists with a unique, authentic and inexpensive way of experiencing and connecting with a local culture, with the added benefit of knowing they are making an important contribution to the local community.

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Lighting Ladakh: Using Tourism to Overcome Crisis

These farmers worked arduously for subsistence, and benefited little from the increasing amount of tourism in their region. Their livelihood was threatened furthe...

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