Ikea Conquers Connecticut...Minnesota...Arizona

Summary


IKEA's new store in Minnesota -- the state with the highest percentage and also the greatest number of those identifying themselves as Swedish in the 2000 census -- will be an asset, according to Store Manager Max Hedberg. "People here can probably easier relate to some of the Swedishness that we provide in the furniture, the products, the styles, and the way we do our business," he said. Location? The 336,000 square feet of inspiration is located at 8000 IKEA Way, across from the Mall of America in Bloomington. The benefits of the location are numerous. "It's an excellent location with the Mall of America, one of the greatest tourist attractions in the country.

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Extract


Ikea Conquers Connecticut...Minnesota...Arizona

The New Haven, Conn. store, which covers 311,000 square feet and has 450 employees (100 additional workers w...

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