Cut Flowers: A Multi-Million Dollar Industry Blooms in Rural China
International Trade Forum › Num. 4/2004, Octobre 2004
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Résumé
Yunnan province in China has emerged as a major player in the booming worldwide trade in high-quality cut flowers and has shown how export-led growth can be a powerful antidote to rural poverty. Yunnan's cut-flower industry has grown from a mere 16 hectares to more than 10,000 hectares of production and has yielded a thriving export trade. In fact, the growth of the industry in Yunnan has been so successful that it is now a business partner of the world's largest cut-flower auction, the Verenigde Bloemenveilingen Aalsmeer (VBA) -- Aalsmeer flower auction -- in the Netherlands. ITC has played a pivotal role in supporting the growth of Yunnan's new export industry and, through international linkages, has enabled local Chinese companies and producing households to sell ever-increasing volumes of cut-flower products abroad. The success of the Yunnan Flower Association/ITC partnership can be found in a public-private model of collaboration that is flexible, focused and results-oriented.
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Extrait
Cut Flowers: A Multi-Million Dollar Industry Blooms in Rural China
More than 20,000 Chinese farming families have been lifted out of rural poverty in a remarkable economic success story that has seen Yunnan province in southwest China become one of the leading cut-flower centres in Asia.
The area has emerged as a major player in the booming worldwide trade in highquality cut flowers and has shown how export-led growth can be a powerful antidote to rural poverty. For decades, communities in Chinas Yunnan province languished as an economic backwater, dependent on far...Voir le contenu complet de ce document
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